Instagram – what is it, how to use it and what is it for?

What is Instagram? This is a social network that you can use for free. Account holders expose their own images and videos, share images and videos, edit content. This opens up many advantages over users and over businessmen on the Internet. The article provides information on what insta is and how to use it correctly.

What is Instagram?

Instagram is a resource that is a functional application. With relative simplicity, it opens up many options for people:

1. The application can be installed on smartphones of all OS categories.
2. Ease of registration, only a mail and password are required.
3. Take pictures from your phone and immediately post them.
4. Allowed to participate in profiles and accounts of other people. Allowed to like, leave comments.
5. Before placing the image, you can edit it in special filters and editors..
6. Perform the above operations is allowed from the smartphone, on the go.

The released mobile phones make images, and the use of filters turns them into masterpieces. Insta is designed for mobile, because when viewing on a PC, the quality is distorted.

The advantage of using the portal is to post publications and automatically repost FaceBook, Tumblr, Twitter, Foursqure. You need to perform a couple of clicks, and the image will appear in the previously marked resources.

Instagram story

History Instagram launches in 2010 in the city of San Francisco. The first version of the software designed for communication was released in the middle of autumn 2010. Here you could chat and share pictures. Two months later, more than one million downloads were recorded. Further development developed according to the following scheme:

• In early autumn 2011, they released the second version of the program. There was an option to instantly change the slope, apply live filters, post publications with a higher level of resolution;
• In the winter of 2011, hashtags were added to the application. Designed for easy image search and users;
• In the spring of 2012, developers released applications for mobile running on the Android OS.

Instagram is one of the largest networks. It has registered hundreds of millions of users and posted many pictures.

Instagram features

Instagram is needed for operations and for communication. A person simultaneously with the aesthetic pleasure of viewing receives the following features:

1. PR of own business. The social network has all the necessary tools for this – photos, stories, live broadcasts.
2. If you get a decent number of subscribers, you can start selling ads.
3. The higher the number of followers, the higher the cost of advertising.
4. View photos and video content of other users.

The resource opens up a huge number of opportunities for users associated with opening their own business. Each tool is distinguished by individual features, it is advisable to consider each of them separately and in more detail..

A photo

Photo content is loved by all users. Insta offers many different opportunities and advantages for this. Among the main ones, it is worth highlighting:

• The speed of the operation to place the photo;
• Using the built-in photo editor;
• There are built-in filters – you can make the photo darker, lighter or blurry;
• You can put emoticons, stickers, frames on pictures, prescribe content.

The operation of placing the photo is simple. A picture is taken on the camera, processed through a filter. If necessary, the text is written, hashtags are affixed, the location is indicated. If other people are present in the photo, it is advisable to register the location.

This option is also suitable if you want to draw someone’s attention to the image. The displayed image can always be deleted, this is another advantage of using a social network.

Video

Videos, like photos, are allowed to be uploaded. The videos are shot on a smartphone or ready-made downloaded from the gallery. An important condition is to monitor the duration of the video, it should not be more than one minute. If you want to set a longer video, use the slide show option. Here you can use about 10 small clips, where each lasts 20 seconds, no more.

Live Broadcast (Live)

Using Instagram is interesting. Broadcasts are a relatively new feature of insta. It allows you to transfer the captured video without a glitch or delay. With the help of competently organized and conducted online broadcasts, you can perform the following operations:

1. Product Reviews.
2. Representation of establishments.
3. Conducting an interview.
4. Opinion polls.

Live broadcasts can be held to present how a normal day goes or how a celebration was organized.

Polls

Surveys are another new feature from insta. Thanks to her, you can find out the opinions of subscribers on certain issues. Many bloggers use polls for thematic discussions. To start the survey, you will need to use one special button. When compiling a survey, the question and two answer options are indicated. Subscribers will just have to choose the best option. If you want to quickly conduct a survey, it is enough to simply perform three simple steps – save the poll, publish it and receive answers.

Stories

Stories are another important option. You can put photos in this feed, present news announcements about events or products, organize a short story through pictures or write a few words. Stories are kept in a special tape for no more than a day. This is a unique opportunity for users who do not want to overwhelm the network. Man with story reminds subscribers about himself, shares his day.

Users have the opportunity to comment on the photo. Written sees only the author of the publication. You can understand that the user has posted a new story by the appearance of a red circle on the avatar. Until the video is watched, it will not disappear.

Crossposting

Cross-hosting is one of many opportunities. Many for the development of blogs or businesses, simultaneously use several social networks. If you need to upload several photos at the same time, you have to spend a lot of time.

A social network offers a cross-sharing option to solve this problem. To use it, you need to perform the following actions:

1. Goes to the Publish Settings section..
2. Special marks are affixed..
3. Photo posted.

After launch, all materials are automatically on the pages of the marked services. Cross-hosting is an ideal opportunity to conduct your business as efficiently as possible and get a lot of potential customers and buyers..

Hashtags

Hashtags are a feature unique to insta. Using hashtags allows you to quickly find the publications you need. Users post a photo with the word “dawn” in the hashtags. To find them, you just need to enter this query in the search bar. Among the other advantages that are opened through hashtags, it can be noted:

• Sorting a huge amount of information;
• Distribution of photos into thematic categories;
• Carrying out actions and special competitions;
• Expanding the base of potential customers;
• Structuring publications.

If you add a similar marker under a publication or video, subscribers and unauthorized people who find the image using the corresponding tag will automatically view it. This scheme is one of the effective methods to increase the number of subscribers..

Notifications

Notifications – an option necessary so as not to get lost in a large information flow, so as not to miss the latest publications and updates, it is worth activating the general informing option. It is required to subscribe to persons of interest. They will upload content, which will be immediately notified.

Filters and photo editing

Filters and photo editing stepped an order of magnitude higher than it was at the beginning of the development of the social resource. Today, users can edit photos in special applications and send them to instu.

If desired, you can edit the photo directly in the instagram. Filters and editors apply to photos and videos. For this, there are also many options and settings. Using a filter consists of the following actions:

• An icon that looks like a camera is clicked;
• Selects a post that needs to be edited;
• Suggested preference for the desired filter, of which there are more than 23 pieces in the social network.

A button is pressed with the bottom of the screen, where you can edit the level of contrast, brightness and structure of the photo. When working with video, you can crop it to the right time and select the appropriate frame for it.

Geolocation

Geolocation is another convenient option that allows you to find photos of one particular place in the publications of different account owners. In the search bar, enter the location name and select the desired address in the Places section. After the search, all relevant content will be presented to the attention..

Commenting on photos and videos

Commenting on pictures and videos allows you to make your account more popular. It is important to receive comments from numerous subscribers and, if possible, respond to them. The presence of comments in the profile shows the following factors:

1. The account is live, there is activity that posts are written manually, and not automatically.
2. Brand subscriber loyalty increases, it seems that the account owner is ready for dialogue.
3. The opportunity is given to identify the fears and pains of CA. This has a positive effect on the formation of UTP.
4. Increased engagement rates. Due to this, the system ranks posts in a smart news feed..
5. It is possible to quickly respond to negative comments and quickly solve all problems.

It is important to remember that it is worth the effort to increase the number of comments on the network. This will positively affect the increase in account popularity..

How to use Instagram?

How to use Instagram? Having received information about what a social network is, you should figure out what purpose it is used for. Here are the main goals of the application:

1. Taking pictures within the program.
2. Processing photos using filters.
3. Publish videos and images.
4. View friends and celebrity posts.
5. Evaluate the best shots and leave comments.
6. Create videos and stories for a day.
7. The ability to share emotions and moments in life with subscribers.

To understand how you can use the service, you just need to use the built-in potential functionality. Proper use of the application gives positive emotions and charges with positive energy..

On the phone

Using a social network on your phone is very simple. It was originally developed for smartphones. While in the application, the user can perform many useful functions:

• Publishing and sharing content;
• Share vivid and memorable moments of your life;
• Subscription to profiles and publications of people of interest;
• Correction of the picture, it becomes more interesting;
• Communication in direct.

If you need high-quality content for users who want to share with subscribers, you should publish videos and post them in a special section. Content should be created and saved throughout the day, and subscribers can see what is happening with the owner of a popular account at the moment..

On android

On Android, to get an account on a social network, you will need to use Facebook, which is done as follows:

1. You need to go to the site and click on the button leading to registration.
2. An item is selected, after which you can link the future profile with the Facebook page.
3. Enter the code and login, then this information will be entered automatically.
4. Connection Factor Confirmed.

After the registration function, a special application is downloaded to the phone. This will make the use of the resource more convenient and functional.. By downloading the app, you can use the application by entering the password and login set during registration in a special form.

On iphone

On an iPhone, creating a profile and posting a photo is no different from the above method. Having downloaded such an application, many different functions open:

1. Setting privacy, after which a stranger can not see the pictures.
2. Entering personal information.
3. Synchronization with third-party portals.
4. Select the desired alert category.
5. Filters allowed.

If you plan to quickly and conveniently search for friends and acquaintances from a photograph, you should link the pages of other social networks to the created profile. For this purpose, you will need to follow these instructions:

• A menu opens;
• Go to the Settings tab;
• Switch to the settings section;
• Transition to the item with linked accounts;
• Choosing the Right Tied Dormitory.

After performing such operations, a person will be able to click on the search and find new people and publish posts on the attached social networks. This is the main purpose of why you need and can bind.

On the computer

On the computer, you can also use the resource. The program is no less functional if you use it through a PC. To enter the social network, you will need to go to the official website and use the instagram through any browser used on the computer.

After that, a tape opens with the publications and videos of the people on whom the profile owner is subscribed. In the browser version of the instagram, many options open:

1. Learning Content.
2. Search for users of interest through the search button.
3. Marking Like. Why two times click on the like.
4. Leaving comments under the publication. To do this, go to the tab with a comment. The text is entered in the field and Enter is pressed..
5. Studying the features and appearance of your account.
6. Change profile information. To do this, the Edit gear profile button is activated..

Subscribing to people of interest on instagram and unsubscribing from videos of those who are no longer interested. To perform such operations, you need to activate the corresponding buttons.

To summarize

What is insta – this is a special photo gallery for friends and a platform for communication Instagram not standing in one place. It is constantly evolving, improving to make it more convenient for you. New instagram functionality is constantly appearing in it. They can be used both for business purposes and for free account development. Social network opens up a limitless world for blog owners.